Innovation & Emerging Tech

PaperKite has seen incredible success in helping our clients think beyond today’s status quo

Since the very beginning, we’ve been a company obsessed with the latest tech. By exploring new tech like AI assistants, chatbots, smart speakers, and AR/VR, we have been able to meaningfully integrate these into brand experiences for our clients.

We have experimented with voice assistants to help customers order a pizza from their living room without ever needing to lift a finger. We’ve created conversational user experiences in the form of chatbots to automate many traditionally manual and laborious customer service tasks for our clients.

 

Conversational UX Chatbots

You’ve probably heard of Conversational AI: bots that learn from their conversations with humans. Those chatbots fall within the broader category of Conversational UX – just one of many tools out there to make interactions more natural for people. As an Intercom partner we’ve delivered Intercom chatbots to a number of our clients, and in some cases for ourselves in the case of Rippl.

Chatbots are one of many categories that fall under the conversational UX banner, and they’re technologies that more and more of our clients are exploring to better connect with their customers and deliver better customer experience using digital. 

We worked with Volkswagen NZ to deliver a highly successful digital experience, using a chatbot to improve the customer experience for new leads to their website, and to better manage their day to day customer service enquiries.

It was important to Volkswagen NZ to talk to their customers where they were, and when they wanted, with a high level of service delivery. It was also important to provide a natural interaction with the Volkswagen brand and ensure that the chatbot feels like a two way conversation, with the ability to hand off to a real human when required.

The technology is here – read more about our digital delivery.

Our partnership with Intercom has enabled us to efficiently deliver chatbot technology to our clients, in a cost effective way.

Take the example of our contact tracing app, Rippl. Launched quickly in response to a need for privacy-first contact tracing in New Zealand following the Covid-19 pandemic, we needed a way to respond to the incredible number of customer queries we were receiving each day. By using an Intercom Custom Bot, almost three quarters of incoming conversations were automatically responded to and sign up volumes increased too.

Interested to understand more about chatbot trends? Check out our blog post on Conversational UX.

iBeacon Bluetooth Technology

iBeacon is Apple technology that enables Bluetooth low energy proximity sensing. The technology works by transmitting a universally unique identifier, that is picked up by a compatible app or operating system. iBeacon can be used to determine a device’s location, or trigger a location-based action on behalf of the user. It is commonly used for ‘check-ins’ or as a way to enable a push notification.

We’ve used the technology in trials for Rippl Auto Check-in. If Rippl users have Bluetooth turned on and the Rippl app’s latest updates, they can be automatically signed into Rippl at participating venues. Learn more about our iBeacon trials in our recent blog post.

Voice Assistants

Smart speakers are the fastest growing device category in history and over 500 million consumers worldwide have access to voice assistants using smart speakers and phones. Voice assistant technology has evolved significantly in recent years – read about the trends we’re seeing with this technology.

So now is the time to think about how your brand can have a presence in your customer’s homes. And we can help you!

 

AR / VR

Augmented Reality and Virtual Reality (AR/VR) are enduring technologies still evolving today. We have designed and implemented a VR experience in partnership with Rydges Hotels, where we developed a virtual hotel tour for VR headsets using 360 degree image capture devices. We use the Unity3D engine to develop multi-platform solutions for their Virtual Reality App.

So now is the time to think about how your brand can have a presence in your customer’s homes. And we can help you!

PaperKite Key Innovations

2009 — 2021

2015

PaperKite invited to Silicon Valley to participate in Apple Watch software development

2016

Enabled BP NZ to be the first energy provider in Australasia to supply fuel from the forecourt via digital means

2016

Used ultrasound technology to link mobile devices to Coca-Cola vending machines

2017

Helped Vortex Spas to provide a rich app-enabled experience for their customers to manage spa pool settings remotely